Netflix Original: The Gift

BRAND IDENTITY | KEY VISUAL DEVELOPMENT | PROMOTIONAL MEDIA | ANIMATION ART DIRECTION

The Gift (Turkish: Atiye) is a Netflix Original centered on the life of Atiye, a young Turkish painter. She embarks on a personal journey after uncovering universal secrets at an archaeological dig site. The key visuals and logo for The Gift needed to convey a sense of ethereal and mystical enlightenment. Our main character becomes obsessed with a symbol she sees in her dreams and later discovers is a key to her past. This symbol is incorporated into the logo for the show in both languages.